What do you really need to have in place when starting your business?

Holy crap there can be a lot of things you have to worry about when you're just getting your business going. 

There's butt-tons of recommendations, millions of Facebook groups, and more experts that are shelling out advice than you know what to do with. 

Just quiet down all the voice for a minute, and let's lay it out really simple. 

I've put together the best of the best to make this easy (grab the Legit Your Biz checklist here), and I'm giving you my favorite must-haves down below.


A simple, recognizable brand.

This is a biggie. You want something that's going to grow with you, but not something that leavings you fading away in a sea of startups. 

Keeping things simple, having one differentiating stand out color, and keeping those visual CONSISTENT in all your stuff is really key here.

This doesn't have to be hired out, this doesn't have to by fancy - it just needs to be clean and professional looking.


Systems to back up your business.

It's a little hard to get your business running smoothly without any legit systems in place.

It's simple when you think about it, but we tend to complicate the shit out of things, because businessing is hard.

If you want to book clients for sessions or appointments, you need booking software.

If you want to be able to invoice, you need invoicing software.

If you want to have video meetings, you need video software.

Need a business email, you need Gmail, because it's the easiest.

Want to build and email list, you need email software.

Then you really hit the jackpot when you can find those things packaged in one place like Dubsado.

Either way you go, you need to start getting your systems set up. It's much easier to do this from the beginning than have to implement halfway through when you get super busy. That right there is a nightmare.

A rock solid community.

This is a game changer right here. Surrounding yourself with people who have the same goals and are in the same stage of business as you is something that can literally change the outcome of your business.

There are tons of Facebook groups, local groups, industry groups, etc. Just get in there and start connecting with people. We have a rocking FB group if you need somewhere to find an empowering group of kick-ass women and would love to have you.

Let's not forget the importance of in-person stuff too. I mean, people do still leave their houses to network and build relationships, I think...

Guys, let's be real. It's a big job starting a business.

Like, literally a big job.

The more you get set up in the beginning, though, the easier it is to keep your head on straight and above water.

Remember, it's not which software or system you pick, or getting your brand just perfect - it's just doing those things and putting your hard work and heart into it because DONE IS BETTER THAN PERFECT!